Impact of Bankcard Changes on Consumer Credit


Date: April 13, 2011

Bankcard companies successfully grew their businesses in the 1990s and early 2000s with a strategy that relied upon winning new customers through easy access to credit, while awarding existing customers with frequent credit line increases and multiple card accounts originated from the same lender. As a result, many consumers accumulated four to five credit cards, with $100,000 or more in collective available credit…

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